An Afternoon in the Wild

We had a wonderful event at ETH Zurich, Switzerland on the afternoon of Saturday 2 June 2018 with presentations from Federico Veronesi and Ole J Liodden.

We collected over $9,000 for The David Sheldrick Wildlife Trust but are still trying to reach our target of $10,000. Any donations are therefore still welcome and can be made online at JustGiving.

About Moira

Thank you for visiting my website. My full name is Moira Norrie and I’m from Scotland, but currently live in Zurich, Switzerland.

I always loved to travel, but first became really interested in wildlife when I went to Svalbard to see polar bears in 2009. The following year, I went on my first photographic safari to Kenya and became hooked on wildlife photography. Since then, I have become a regular visitor to Africa and the polar regions. My favourite places in Africa are the Masai Mara and Amboseli.

Like many, I started by taking what I would now consider “record shots” but gradually realised that I wanted to create something different – something that would capture my vision of wildlife and my emotional responses when I spend time with these beautiful creatures.

Wildlife Photography on Safari in Masai Mara, Kenya, Africa. Cheetah and Cute Cub in Black and White.
Wildlife Photography on k safari in Mana Pools, Zimbabwe. Baby Elephant holds onto Mother's Tusk
Wildlife Photography. King Penguins at Salisbury Plain, South Georgia
Wildlife Photography on Safari in Olare Motorogi Conservancy, Masai Mara, Kenya, Africa. Leopard Fig and Cub eating Kill.

Selected Articles

How to Build a Following on Instagram

It's a year since I started using Instagram and I now have over 11,000 followers. This is not exceptional, but it is a reasonable size of following given that I started from zero and have not invested a huge amount of time. So how have I achieved this?

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How to use Instagram Hashtags

Hashtags provide a way of labelling a post so it can be found by others. Without hashtags, the only users who are likely to see your Instagram posts are your followers. Unless you already have lots of followers, hashtags are necessary if you want your images to be seen and to build up your following.

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My Instagram 100

When I first reached 100 posts on Instagram, I started to ask myself whether it made sense to just keep indefinitely adding images. How many images would someone discovering my feed be likely to go back and look at? 20? 50? 100? More than a 100?

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Getting Started on Instagram

I outline the basic workings of Instagram with a view to getting you started posting images. First, it is important to understand what Instagram offers and how you can access its main features. Second, I will give some tips on what and when to post. 

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Why should you be on Instagram?

Instagram has the potential for much greater reach and engagement than other platforms used for photo-sharing such as Facebook, 500px and ViewBug.  Reach refers to the number of people who might see your image. Engagement refers to the number who like or comment on your image.

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Choosing a photographic safari

I’m often asked for advice about choosing a photographic safari so here it is in writing based on my own experiences as well as feedback from friends who sometimes had false expectations. Note that it is not about where to go but rather who to go with and what to expect from them.

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